A word of Caution
Words from inside my brain.
What is breathwork?
Interest in breathwork has been growing in recent years. More practitioners and trainings are popping up, it’s mentioned more in the media, and a film about Wim Hof is even in the works! But what is breathwork? And why might we like to “work” at doing something so fundamental?
Thoughts on so-called pain point marketing
A while back a subscriber asked me about being trauma-informed, so I shared some thoughts. They sent me a lead magnet which detailed some information on what it means to be trauma informed alongside the notion that "pain point marketing is not trauma informed”.